About us

Earth Advertising is a creative team specializing in passion branding--the emotional and physical attachment of consumers to a brand. Our high-impact ad campaigns promote early trial of new products, and loyalty building to existing brands.

Our clients primarily consist of products and services that yield environmental, social and health benefits.

As mainstream consumers and niche markets gain more access to information, people become more conscious of what they are buying, from whom, and how their personal values are reflected in their purchases.

Trends show an increased interest in environmentally conscious products including organic goods, toxic-free cleansers, green supplies, earth-friendly energy, efficient transit, and socially responsible investing.

Conversely, negative press around those products deemed to have negative environmental or social impact is on the rise. On request, Earth Advertising also helps companies adopt eco-sensitive business practice, forging positive relationships among employees, local communities, businesses vendors and consumers.

Press Release

ANNOUNCING EARTH ADVERTISING IN MANHATTAN EARTH DAY 2007

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The Studio

Our creative has won international acclaim for impact, in all categories. We offer full production of eFlicks, TV, Radio, Print, Outdoor, InStore and Packaging. This includes the use of highly progressive media avenues. Our studio is eco-conscious--reuse, reduce, recycle, choose non-toxic materials whenever possible. Focus: "Promoting products that protect the planet and its people."

eFlick

As the internet merges with broadcast, there is a powerful growing opportunity to leverage messages as never before. We are the founders of highly sophisticated content in the form of downloadable clips that cross the line between entertainment and advertising, and education.

Your mission

Together we will develop a program that will enhance your company's mission. while integrating your existing program. We can also help you align with issues and non-profits that can strengthen your position and competitive advantage in the marketplace. Leveraging this mission throughout your operation can help build loyalty among employees, vendors and business partners.

Advocacy and non-profit

Earth Advertising does advocacy work for non-profits that is intended to build more consumer demand for the kind of products we advertise. Creating relationships among brands, entertainment and issues is the greatest reward of our work.

Our mission

Our mission is to enable companies and their customers to support a sustainable environment, socially responsible economy and just society. Earth Advertising can help you make a profit while making a difference.

Founder

The original founder of Earth Advertising is Martha Shaw who has served as an executive and creative director in the nation's largest ad agencies as well as those in Japan and Latin America. Her projects have included product launches of today's leading brands. She is known for her often whimsical style, award-winning copywriting and sense of the audience.

Martha's advertising campaigns have earned her press and accolades in print and broadcast including Adweek Creative All-Star, the Radio Mercury Award, One Show, LA Beldings, New York Art Director Show and New England Broadcast Best of Show.

She founded Earth Advertising and her production company, eFlicks Media, on the premise that the strength of the media could be effective in promoting sustainable goods and practices that support a healthier environment and healthier people.

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Earth Advertising Collaborators:

Earth Advertising's talent pool includes webmarketing experts, art directors, eFlick creators, strategists, media planners, brand management leaders and pr associates all dedicated to the promotion of conscious purchasing for a healthy planet.

Contact: To receive a proposal for your brand, please contact us: info@earthadvertising.com

New York 212.933.1391
Los Angeles 310.589.0060